WYCE is an independent, community radio station serving Grand Rapids and West Michigan with on-air programming at 88.1 FM and reaching out to the world through online streaming.
As a non-commercial station, we offer a number of ways for your businesses ororganization to support our mission and get your message heard, including on-air underwriting, event sponsorships, and web advertising.
What is Underwriting?
Underwriting is the name the FCC has given to on-air announcements acknowledging public radio’s financial supporters from the business and non-profit community. While we maintain the importance of our slogan "listener-sponsored, volunteer-powered," underwriting support is just as important and enables WYCE to produce and broadcast programming we could not otherwise provide.
Underwriting programming on WYCE 88.1 FM and WYCE.org helps enrich and educate the local community by supporting a “World of Music” – our eclectic format of local, regional, emerging, and under-represented artists. At the same time, your business gains a significant marketing opportunity by showing support for community radio to a highly engaged and diverse group of listeners.
If you are interested in supporting WYCE as an underwriter please fill out the form below or email phil@grcmc.org for more information.